top of page
Token by imc
2026
Year
Branding / Package design / Social media
Category
Token is a sub-brand of IMC, offering cannabis from Canada in the mid-price range. The goal was to create a friendly, approachable brand that combines quality, fair pricing, and an easy everyday choice.
The concept was inspired by American diners — familiar places where you can stop by anytime for a coffee and a short break.
This idea shaped Token’s personality: welcoming, relaxed, and part of everyday life. A down-to-earth brand with an affordable price and a recognizable style.
bottom of page